The season opener in the US of Toddlers & Tiaras shows a mother who not only admits that she had her two children to 'do' pageants, but that they find their inspiration from drag queens.
Katie and Robert are the proud parents of two children, Bob, 6 and Riley, 5 who are more than happy to share their secret to the controversial world of child beauty pageant success. They get most of their inspiration from singer, actor, drag queen RuPaul.
"We have taken our children to several drag shows," Katie says, where she studies the 'language' of the hosts so she can incorporate it into her children's performance.
The main instruction we see here is Katie encouraging her kids to act 'fierce' and not to worry what other people think.
"I've had her (daughter Riley) perform 'Poker Face' on the bar at Applebee's," she told the off-screen interviewer.
"It's not like people threw dollars at her or anything," the mother rationalised. "She's not a stripper."
VIEW GALLERY: How young is too young
Many consider the trend of young girls being paraded around wearing make-up and heels close to child abuse. There are organisations such as the Australian Childhood Foundation, Kids Free 2B kids, who have urged the government to make it illegal for children under the age of 14 to participate in pageants.
What do you think about child beauty pageants? Enter your comments below.
Toddlers and Tiaras currently shows on the Lifestyle YOU network.